top of page

MIDDLE EAST & AFRICA WINNERS REVEALED IN WORLDWIDE ROLLS-ROYCE YOUNG DESIGNER COMPETITION





“We are excited to announce the two winners across the Middle East & Africa in the Rolls-Royce Young Designer Competition. With 21 finalists selected by the Rolls-Royce design team in Goodwood from various countries, being part of the selection process has been a real pleasure and brought smiles to our faces. Our final selection was based on the creativity and imagination that was brought to life through design and the winning entries from Abu Dhabi and South Africa are truly remarkable. I would like to thank every single Young Designer who entered the competition and for the inventiveness, hard work and unrivalled creativity that went into each piece of art.”


César Habib, Regional Director Middle East & Africa, Rolls-Royce Motor Cars


Rolls-Royce Motor Cars Middle East & Africa is delighted to announce the regional winners in the Rolls-Royce Young Designer Competition, which invited children to design their dream Rolls-Royce of the future.





The first winner is Kara, a 9-year-old young visionary from South Africa, who has looked to the future and designed a Rolls-Royce hovercraft. Branded with a lightning bolt, the motor car can handle all types of weather, and can be seen travelling through a thunderstorm.


The second winner is from the Middle East; a Rolls-Royce Motor Car inspired by a fan seashell, designed by Harini, a 10-year-old budding young creative from Abu Dhabi, which in Hybrid mode, much like an amphibian, can travel across land and water.


Celebrating their unbridled imagination, a concept the marque can certainly relate to, both winners will receive a hand signed certificate by CEO Torsten Müller-Ötvös, as well as enjoy a chauffeur-driven journey, in a Rolls-Royce, with their parents, to school.





Devised to provide a creative outlet for children aged 16 and under, confined by Covid-19 lockdown restrictions, the worldwide competition attracted more than 5,000 entries from over 80 countries. In the Middle East and Africa region there were 21 finalists. With no rules or specified judging criteria to constrain them, children were able to let their imagination run free, creating designs of extraordinary richness, creativity and diversity.


Launched in April as lockdown conditions were imposed across the globe, the competition proved an instant success; so much so, the original deadline for entries was extended. Asked only to design their ‘dream Rolls-Royce of the future’, children had complete creative freedom, allowing them to develop ideas of astonishing scope, complexity and vision far beyond the realms of automotive design.





The regional winning entries included designs inspired by (amongst other things) music, hovercrafts and seashells. With many of the entries capable of flying or travelling underwater, the designs also featured a host of clever devices and novel technologies to save labour, provide driving pleasure, as well as benefit humanity and the environment.


Inspiration, imagination and creativity truly came to life in the Rolls-Royce Young Designer Competition.







Comments


bottom of page