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Oysho expands its presence in padel with an elite international women’s team

With these partnerships and its team of professional athletes, Oysho rea8irms its

international commitment to padel with the aim of promoting the discipline, female talent

and global connection between female athletes.


Oysho Team 2025:

1. Alejandra Salazar (Spain)

o FIP ranking: 15

o Considered the best player in the history of padel, with 6 world

championships, 5 years as number 1 in the world and more than 15 years in

the world top 3. Her legacy in the sport makes her the most important player

in this list.


2. Sofia Araújo (Portugal)

o FIP ranking: 8

o The best player in the history of Portugal, she is the first Portuguese woman

to win a world circuit tournament.


3. Alejandra Alonso (Spain)

o FIP ranking: 16

o Overall European champion at 18 years old, she is one of the most promising

padel athletes around the world.


4. Carmen Goenaga (Spain)

o FIP ranking: 24

o Spanish and World champion in the youth competitions, at just 20 years old

she is one of the main candidates fighting for first place in the ranking.


5. Alix Collombon (France)

o FIP ranking: 30

o Number one player in france


6. Raquel Eugenio (Spain)

o FIP ranking: 60

o Sister of Marta, they form a high-level duo in professional padel.


7. Carlotta Casali (Italy)

o FIP ranking: 73

o Italian Champion in 2023 and one of the best players in Italy.


8. Carla Touly (France)

o FIP ranking: 84

o Member of the French national team.


9. Ana María Cabrejas (Mexico)

o FIP ranking: 119

o The best female player in Mexico, she won a silver medal in the 2022 Pan

American Games


Next generation:

Milla Blaschke (Germany)

o A gifted young player and a key part of the German national team, with a

promising future in European professional padel.


Marta Eugenio (Spain)

o One of the promising stars of Spanish padel, whose talent is growing in the

professional circuit.


Coach:

Marcela Ferrari (coach, Spain-Italy)

Endorsed by a career coaching the world’s top players, Marcela is currently coach

to the Italian men’s and women’s teams, and also coaches Lucía Sainz.

Professional circuit - Premier Padel






In 2024, Oysho became technical sponsor of the Dubai Premier Padel P1, a tournament

that will take place from 10 to 16 November 2025 in Dubai. This tournament will welcome

the best female padel players in the world in the final stretch of the season, as they compete

in one of the most renowned championships in the circuit.


In Spain, Oysho is the exclusive technical textile sponsor and naming rights partner of the

Oysho Valladolid Premier Padel P2, which will take place from 23 to 29 June 2025. This

tournament is one of the most prestigious and anticipated events by both professional

players and the public, and will be held in the city’s Plaza Mayor.


Amateur circuit

Oysho also continues to demonstrate its support for women’s sport with its role as title

sponsor and technical sponsor of Woman Padel Oysho and Oysho Circuito Femenil by

Mack, two important amateur women’s circuits in Spain and Mexico:

• Women Padel Oysho: The biggest amateur women’s padel circuit in Spain, with 9

rounds in 8 cities.


• Oysho Circuito Femenil by Mack: The biggest amateur women’s padel circuit in

Mexico, with 8 rounds in 6 cities.


Digital expansion and club sponsorship

Oysho has also taken a significant step in the digital realm, collaborating with Playtomic as

main sponsor in Spain, Italy and Mexico. This app is number 1 in the padel world, connecting

more than one million active players and allowing court bookings in more than 5,000 clubs

in 50 countries.


When it comes to clubs, Oysho has signed agreements to be technical sponsor of

important centres in Spain, France and Mexico:

• Club Contrapared – Mexico City, Mexico.

• Club Casa Padel – Paris, France.

• Vallparc Tennis Club - Barcelona, Spain.

• NAC- Marbella, Spain







Innovation and performance in the new fitness, yoga, Pilates and running collections

It’s time to get back to training and try new disciplines

The Back to Training campaign, filmed at the Eduardo Torroja Institute for Construction Sciences (IETCC) in Madrid, reflects the versatility and variety that Oysho offers in its fitness collections, designed to adapt to different types of training: yoga, barre, Pilates, fitness and running, ensuring performance and comfort in any discipline.


The Oysho Community trainers who star in the campaign perfectly reflect this versatility, demonstrating that the Oysho collections are designed for those looking for sportswear that adapts to all their needs.





The new collections:

RUNNING: Maximum comfort and performance

A standout feature of the running category is the Comfortlux collection, available in navy blue and black. This line includes innovative designs, such as breathable, open backs, on both tops and T-shirts, essential for high-performance training.


FITNESS: Functionality with every move

For fitness, Oysho presents the Comfortlux collection in neutral tones like blues and greys, with ribbing, and with backs and sleeves with new designs that provide a better fit and support. Designed with technical materials, this collection offers excellent support and stretch, ideal for dynamic, demanding movements during training.


YOGA: Advanced support and comfort

For yoga, the collection includes high-compression and extra-compression garments in greens, offering a firm and secure fit, essential for precise movements. The standout piece in the line is the first extra-compression jumpsuit, designed to provide superior support during more demanding practice. The tops feature innovative designs with open backs, created to maximise freedom of movement and support, ensuring a comfortable, efficient experience every session.


REFORMER PILATES: Adaptability and precision

For practice on Reformer Pilates machines, Oysho presents the Perfect Adapt collection, which. features new colours and side blocks, adding a dynamic touch to

the collection. The fit and flexibility of the garments are key in this line, allowing precise and controlled movements, essential in Pilates.


BARRE: Maximum flexibility

For barre disciplines, the Comfortlux Wellness collection steals the show. This line is updated with fresh colours and innovative back designs, as well as unique styles that balance aesthetics and functionality. Highlights include the new tops with overlays, which add a versatile touch







AI Pioneer Accelerates Intelligence with Everything as a Service




Huawei, a leading global provider of information and communications technology (ICT) infrastructure, is set to showcase its latest Cloud and AI solutions at Web Summit Qatar 2025, taking place from February 23 to 26 at the Doha Exhibition and Convention Center (DECC). Under the theme "Accelerate Intelligence with Everything as a Service," Huawei will demonstrate how its advanced technologies enable businesses and industries to harness the power of cloud computing, artificial intelligence, and digital transformation to drive unprecedented innovation and efficiency.

 

Following the success of its inaugural edition in 2024, Web Summit Qatar returns for its second year, solidifying Qatar's position as a global technology and innovation hub. The event brings together world-leading technology companies, policymakers, entrepreneurs, and investors, fostering discussions on the future of AI, cloud computing, and digital transformation.

 

As an AI pioneer in industry applications, Huawei Cloud is driving industry intelligence by providing full-stack AI capabilities, including infrastructure, computing power, algorithms, development frameworks, and its advanced Pangu Large Models. Leveraging its CloudMatrix AI-native infrastructure, Huawei Cloud Stack, and Ascend AI cloud services, Huawei delivers massive AI computing power with unparalleled efficiency, offering flexible deployment options tailored to diverse enterprise needs. Huawei Cloud Stack provides an on-premise deployment mode for enterprises or governments that prefer to save data locally and develop foundation models independently.

 

Meanwhile, Ascend AI cloud services offer a public cloud alternative for organizations that want to avoid the complexities of building and maintaining their data centers. The newly launched Pangu Large Model 5.0 offers advancements in multimodal capabilities, reasoning, and real-world applications across sectors such as autonomous driving, intelligent cities, robotics, industrial design, and drug R&D, solidifying Huawei Cloud's position as a leader in AI-driven digital transformation.

 

Building on these technical strengths, Huawei is redefining innovation through its "Everything as a Service" strategy, which offers fully digital, cloud-based, and AI-powered solutions across three key pillars: Infrastructure as a Service, Technology as a Service, and Expertise as a Service. At Web Summit Qatar, the company will showcase how this approach enables scalable, secure, and high-performance solutions tailored to the needs of governments, enterprises, and industries, empowering them to accelerate their digital transformation journeys.

 

Rico Lin, President of Huawei Gulf North Region, stated: “At Huawei, we are committed to accelerating intelligence and enabling businesses to thrive in the digital era. Our participation at Web Summit Qatar 2025 underscores our dedication to providing innovative Cloud and AI solutions that empower industries to operate smarter, scale faster, and drive greater efficiency. As Qatar moves toward a knowledge-based economy, we look forward to collaborating with industry leaders, government stakeholders, and technology pioneers to support the country's digital ambitions and shape the future of AI-driven innovation."

 

Under Infrastructure as a Service, Huawei Cloud's KooVerse, which consists of 96 availability zones (AZs) in 33 regions, provides a unified architecture serving customers in more than 170 countries and regions to meet their diverse application scenarios through different modes of public cloud, private cloud, and edge cloud.

 

Technology as a Service solutions enable businesses to innovate easily and modernize applications through Huawei's R&D advances, delivered to customers, partners, and developers through cloud services. Huawei Cloud has built development production lines designed to accelerate enterprise application modernization. These include ModelArts, a one-stop AI platform that empowers developers and data scientists to rapidly develop and deploy models, driving intelligent upgrades across industries. DataArts, on the other hand, is a comprehensive data lifecycle management platform that provides end-to-end governance of databases, warehouses, data lakes, and AI, unlocking the full value of data. CodeArts is an all-in-one DevSecOps platform offering out-of-the-box cloud services for requirement delivery, code commit, testing, building, verification, deployment, and release throughout the entire software development lifecycle. Meanwhile, MetaStudio delivers cutting-edge tools for virtual avatar video production, livestreaming, and intelligent interaction, revolutionizing content creation across industries.

 

Beyond technology, Huawei Cloud's Expertise as a Service will highlight shared excellence and cloud-enabled industries. Huawei Cloud MacroVerse aPaaS opens up Huawei's years of innovation and digitalization experience so that industry developers no longer need to reinvent the wheel, enabling industry scenario-based innovation in more than 10 vertical industries, such as government, finance, manufacturing, transportation, and meteorology.

 

A key focus of Huawei's participation will be introducing industry-specific AI applications, demonstrating real-world scenarios where AI and cloud technologies drive innovation. From AI-powered diagnostics in healthcare that improve accuracy and speed to predictive maintenance in manufacturing that reduces downtime and enhances productivity, Huawei's solutions are transforming industries. The financial sector also benefits from Huawei's AI-driven risk assessment and fraud detection capabilities, while the transportation industry is leveraging AI-powered logistics and fleet management to optimize routes and enhance efficiency.

 

Huawei's AI for Industries initiative is set to redefine the future of business operations by embedding AI into core decision-making processes. By integrating AI-driven automation across sectors, enterprises can increase efficiency, reduce operational costs, and unlock new growth opportunities. Whether through smart urban planning, intelligent infrastructure, or AI-powered governance models, Huawei is pioneering the use of artificial intelligence to shape the future of digital economies. This aligns with Qatar's digital transformation agenda, which aims to harness AI, big data, and cloud computing to enhance public services, drive economic competitiveness, and build a sustainable, knowledge-based economy.

 

As Qatar strengthens its role as a digital powerhouse, Huawei remains committed to working alongside local enterprises, government entities, and global partners to build an ecosystem where cloud and AI technologies drive meaningful transformation. Huawei's presence at Web Summit Qatar reinforces its commitment to supporting Qatar's national digital agenda, aligning with Qatar National Vision 2030, which prioritizes economic diversification, digital innovation, and smart infrastructure as key pillars for sustainable growth.

 

Huawei invites attendees to its booth number E503 to experience live demonstrations, engage with industry experts, and explore how Cloud and AI technologies can transform businesses and industries.



© 2023 DUNES

DUNES  magazine is  the Middle East luxury lifestyle magazine covering local, regional and international fashion news  in addition to articles from our editorial team about fashion, lifestyle, health & fitness, watches & jewellery, beauty,  travel & hospitality, interviews and many more features.

Dunes magazine is a supplementary of Maqina 

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